Category: Legal

First Sale Doctrine: The three words you’ve likely never heard that allow you be in this business. Chances are, you’ve never really questioned the legality of selling vintage t-shirts. Find shirt, sell shirt, buy more shirts. It’s not until you’re challenged by a very official-sounding message that you’re forced to even think about it. Maybe it’s Ebay’s VeRO (Verified Rights Owner) program that removed your item, or Etsy pulling a tee for Intellectual Property Infringement. Maybe it’s someone with an actual connection to what’s on the shirt (I’ve been bullied twice this way, once by the previous owner of an 80s ... Read more