Someone over in Sweden is either in the know and giving a nod, or is completely out of the loop and has no idea what’s going on in the world.
Way back in 1987, Swatch dropped the X-Rated Swatch (GB406). At the time, it was probably just a Generation X related motif, with some possible new wave connotations. The Youth Crew got a hold of them, and they spread through the scene like a wildfire. It was essentially the most crucial piece of time keeping to finish off your ensemble. But at the time, the X-Rated swatch had NOTHING to do with straight edge.
Flash forward 20 years. Swatch releases a new watch, and it’s called the “Straight Edge” (YCS1006). The name is what perked my ears up. Looking at this watch, you can see no nods towards hardcore, punk or Straight Edge. Maybe it’s just a cool name?
Clevo, thoughts?
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